If you violate our intellectual property you may be liable for actual damages, loss of income, and profits you derive from the use of this image, and where appropriate, the cost of collection and/or statutory damages. From concerts to crackers, Amazon, Walmart and others are testing out their back-to-school Pop-Tarts also created a limited-edition Lyrical Lemonade Toaster. Startraks Photo reserves the right to pursue unauthorized users of this image. Please consult our sales department for any clarification or question you may have 13, in Los Angeles, the Pop-Tarts x Lyrical Lemonade Experience will open for business and transform basic itemsbackpacks, notebooks, skateboard decks and sneakersinto. PHOTO by: Michael Simon/Įditorial - Rights Managed Image - Please contact for licensing fee Startraks Photoįor licensing please call 21 or email may not be published in any way that is or might be deemed defamatory, libelous, pornographic, or obscene. BATTLE CREEK, Mich., J/PRNewswire/ - Making a 'Crazy Good' impression after summer break is always important, and this year the stakes will be higher than ever. Title Storm Reid attends the Pop-Tarts x Lyrical Lemonade ExperienceĬaption - Los Angeles, CA - Actress Storm Reid attends the Pop-Tarts x Lyrical Lemonade Experience in Los Angeles, where fans of both brands can get their back-to-school gear frosted to help make their first day of school `crazy good.` ENDS AUGUST 6 AT 11:59PM EST OR WHILE SUPPLIES LAST. Stay tuned to Pop-Tarts and Lyrical Lemonade social channels for more information, including the drop of the limited-edition Lyrical Lemonade Pop-Tarts box. Fans who don’t score a slot can still attend the event and leave with a variety of limited-edition Pop-Tarts x Lyrical Lemonade merch. 4 for a chance to get the item of their choice customized at the pop-up on Aug. Los Angeles residents can enter HERE beginning Aug. Our limited edition Pop-Tarts® flavors are extra special and only available for a short time. “This collaboration is yet another way we’re inspiring our audience to go beyond the expected and see what others don’t, because challenging everyday expectations is our toast and jam.” “The Lyrical Lemonade team members are the embodiment of the ingenious instigators we celebrate at Pop-Tarts because they consistently hack the mundane and create the extraordinary,” explains Sarah Reinecke, Senior Director, Brand Marketing, Pop-Tarts. 14 at 6 p.m, following limited availability at the Los Angeles pop-up the previous day. The “Crazy Good” collaboration, a first for the Kellogg’s brand, will be available on Lyrical Lemonade’s website starting Saturday, Aug. So, What Would Pop-Tarts® Do BATTLE CREEK, Mich., J/PRNewswire/ - Making a 'Crazy Good' impression after summer break is always important, and this year the stakes will be. “All of us at Lyrical Lemonade have been eating Pop-Tarts since we were kids, so collaborating with them on our own Lyrical Lemonade box is a feeling that I can’t even really explain, feels surreal.”Īs part of the partnership, Pop-Tarts is creating a limited-edition Lyrical Lemonade Toaster Pastry, featuring packaging designed by the Lyrical Lemonade team. “It’s been a while since everyone has been back together in school, and we loved the idea of collaborating with Pop-Tarts to get creative and make that first day back amazing,” said Cole Bennett, founder of Lyrical Lemonade.
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